Due to the circumstances, we have designed our marketing event for the recruitment of new trainees this year completely online. At the beginning of the year it was still planned as an on-site project during the summer vacations, but once the first lockdown had begun it was quickly clear that we would have to break new ground with our project if we wanted to inspire young people to join us. And so Corona has given us many new experiences: The IT youth games via Microsoft TEAMS.
At Sycor, the second year trainees are responsible for conducting a marketing campaign to recruit new trainees. In this way, we virtually take care of our successors ourselves. We are supported by the HR and marketing department, but we are mainly responsible for the content of the campaign.
Last year, we were able to hold a very successful SummerSchool at Sycor headquarters in Göttingen. This year we would have liked to show young people our company personally on two or three days. Due to Corona we had to replan and without further ado we invented a new format: The Enjoy IT - IT Youth Games. Remote.
Due to the changeover to a remote event, we first had to clarify the question of which software would be best suited for such an event. Luckily, we are sitting at the source and even have people in our own (trainee) ranks who know a lot about it. We quickly came up with the idea of using Microsoft TEAMS for this event and chose one or two additional tools to make the day interesting.
Our colleague Rebeca Galvis Lopez from Sycor's own training department gave us some tips on how to make a remote event versatile. After all, if you've been sitting in front of the computer for hours, you don't just need to be interested in the topic, you need variety and interaction.
In the end, all we had to do was make our event known. Nele, our trainee colleague from marketing, had thought about this. In addition to a poster that was sent to many schools, social media posts were published and so some registrations came together.
Our event took place on October 14 and 15, 2020, i.e. for Lower Saxony in the middle of the autumn vacations. After all participants had joined TEAMS on the first day, we briefly introduced ourselves to each other and played a round of Skribble to loosen up. Here, different words are artistically represented by one person, which then have to be guessed by the participants. This worked so well that the atmosphere was loosened up and the ice was broken. Then we entered the technical part with the presentation of our company, followed by a Kahoot Quiz. Afterwards, we introduced the profession of digitalization management clerks. Our participants already had many questions about this and showed a high interest in Sycor and the training. This resulted in interesting conversations in which we could report from our daily practice.
We all spent the lunch break together with the snack box. Nele had put it together and sent it home to each participant.
It contained balanced and sustainable products for the break. After the break, the program continued with the presentation of the IT specialist for system integration.
A quiz about the two training occupations followed to loosen up and deepen the discussion. After an extensive round of questions - also on other topics - there was a little feedback on the first day and a farewell. So the first day was already over.
The next day, all participants were back on the line and looked motivated for the day. This also started with a little game to "warm up". Afterwards, the event continued with the presentation of the apprenticeship as an IT specialist for application development.
Then the presentation was over - the participants were free to take action themselves. We had prepared the programming of small games as well as a robot, which should drive through a course independently.
We divided the participants into two groups. With one group we programmed robots made of plastic building blocks using a block-based programming language. This language uses different colored command blocks that "tell" the robot what to do. While one group programmed the robots, the other group dealt with scratching or the more experienced participants with the hamster model.
For us as a team a complete success, despite the Corona time, even if we were not personally in one place. Because the participants had their cameras running and were very open-minded, a great community developed over the two days. One thing is certain: A successful event does not always have to take place on site. If motivated participants and speakers are there, it also works wonderfully remotely. A great experience for us.
The event team and participants remotely from home.
From the perspective of our participant David.
Our authors have very different professions and come from different areas and locations of Sycor. All write from their personal point of view and from their personal experiences.
IT specialist for application development (Trainees)